The Legacy Launch

What Is The Legacy Launch?

Olive + Alder Co. has entered a season of growth unlike anything before.

After years of formulating products, serving customers, and rebuilding this company from the ground up, I am now expanding into retail opportunities, new product development, strategic partnerships, media exposure, and larger growth initiatives designed to bring Olive + Alder Co. into more homes across the country.

But the vision has always been bigger than skincare.

My goal is to build Olive + Alder Co. into a nationally recognized wellness brand that not only creates exceptional products, but also creates opportunities to give back. As this company grows, I envision supporting ministries, missions, domestic violence advocacy organizations, addiction recovery programs, single-parent households, and other communities facing difficult seasons of life.

The Legacy Launch was created for those who believe in that vision and want to help build something that reaches far beyond a single product or a single store.

Support from this initiative helps fund inventory growth, product innovation, retail expansion, brand development, media opportunities, customer experiences, and the foundation needed to grow Olive + Alder Co. into a company that can make a lasting impact for years to come.

As a thank you, supporters may receive exclusive products, special collections, behind-the-scenes updates, invitations to private gatherings, recognition opportunities, and other benefits based on their selected Legacy Level.

This is more than a product purchase. It is an opportunity to help build what comes next.

Legacy Supporter — $150

Support What Comes Next.

The Legacy Supporter level is designed for those who believe in the future of Olive + Alder Co. and want to help support the next season of growth while receiving exclusive benefits reserved for Legacy Launch participants.

Exclusive Supporter Collection

Receive a thoughtfully curated collection of Olive + Alder Co. favorites created exclusively for Legacy Supporters.

Includes:

✦ 4 oz Whipped Tallow Cream

✦ 4 oz Magnesium Butter

✦ Botanical Lip Salve

✦ Legacy Launch Exclusive Item

✦ Personal Thank You Note from Shealynn

Early Access to Launches

Be among the first to shop new product releases before they are made available to the public. Legacy Supporters will receive advance notification and priority access to future launches whenever possible.

Insider Updates

Receive occasional updates regarding company growth, retail opportunities, new product development, and major milestones as Olive + Alder Co. continues to expand.

Behind-the-Scenes Updates

Gain access to exclusive updates sharing the creative process, upcoming launches, retail opportunities, and the journey of building Olive + Alder Co.

Important Note

The Legacy Launch is a support initiative designed to help fund the future growth of Olive + Alder Co. Participation does not provide ownership, equity, profit sharing, voting rights, investment returns, or any ownership interest in the company.

Legacy Patron — $500

Help Fuel Future Growth.

The Legacy Patron level is designed for those who want to play a larger role in helping Olive + Alder Co. expand through new product development, retail opportunities, and future growth initiatives while receiving an elevated collection of products and experiences.

Everything in Legacy Supporter

Legacy Patrons receive all benefits included in the Legacy Supporter level.

Curated Patron Collection

In addition to all benefits included in the Legacy Supporter level, Legacy Patrons will receive an expanded collection of products, exclusive experiences, and additional benefits.

Includes:

✦ 8 oz Whipped Tallow Cream

✦ 8 oz Magnesium Butter

✦ Calendula Healing Stick

✦ Limited Edition Legacy Launch Product

✦ Surprise Gift Delivered Later in 2026

✦ Priority Access to Future Launches

✦ Invitation for Two to the Legacy Gathering

✦ Recognition in Legacy Launch Communications

Priority Access

Receive first notification and priority purchasing access for future product launches, seasonal releases, and limited-quantity offerings before public availability.

Invitation to the Legacy Gathering

Receive an invitation for two guests to an exclusive Olive + Alder Co. Legacy Gathering event. This private experience will include product previews, refreshments, conversation, and a behind-the-scenes look at future plans for the company.

Important Note

The Legacy Launch is a support initiative designed to help fund the future growth of Olive + Alder Co. Participation does not provide ownership, equity, profit sharing, voting rights, investment returns, or any ownership interest in the company.

Visionary Benefactor — $2,500

Help Shape the Future Vision.

The Visionary Benefactor level is reserved for a limited number of individuals who wish to make a significant contribution toward the future growth of Olive + Alder Co. This level provides the highest level of access, recognition, exclusive products, and personalized experiences available through The Legacy Launch.

Everything in Legacy Patron

Visionary Benefactors receive all benefits included in both the Legacy Supporter and Legacy Patron levels.

Premium Visionary Collection

In addition to all benefits included in the Legacy Supporter and Legacy Patron levels, Visionary Benefactors will receive:

✦ Complete Legacy Patron Collection

✦ Exclusive Visionary Gift

✦ Private Visionary Call with Shealynn

✦ Featured Visionary Recognition

✦ Exclusive Growth & Milestone Updates

✦ First Access to Major Announcements and Future Opportunities

Private Visionary Call with Shealynn

Schedule a private one-on-one call with Shealynn to hear the story behind Olive + Alder Co., discuss the future vision of the company, and receive a behind-the-scenes look at what is being built.

Featured Visionary Recognition

Receive special recognition as a Visionary Benefactor in Legacy Launch communications and future supporter acknowledgements.

Exclusive Growth & Milestone Updates

Receive exclusive updates sharing major company milestones, expansion opportunities, product development progress, and significant moments throughout the next season of growth.

Important Note

The Legacy Launch is a support initiative designed to help fund the future growth of Olive + Alder Co. Participation does not provide ownership, equity, profit sharing, voting rights, investment returns, or any ownership interest in the company.

Custom Support Level

Do you feel called to contribute at a different level? We would be honored to work with you directly. Contact us at hello@oliveandalder.com and we'll create a personalized support option based on your desired contribution amount.

For those who wish to support Olive + Alder Co. beyond the established Legacy Launch levels, a Custom Support Level is available. While many supporters may choose one of the Legacy Launch tiers, others may prefer to contribute at an amount of their choosing.

Custom Support Levels help support product development, inventory expansion, retail opportunities, education, and future growth initiatives as Olive + Alder Co. continues to grow.

Contributions of any amount are welcome.

Important Note

The Legacy Launch is a support initiative designed to help fund the growth and expansion of Olive + Alder Co. Participation does not provide ownership, equity, profit sharing, voting rights, investment returns, or any ownership interest in the company.